Did you know that flowers are bisexual by nature? Nature fosters Diversity and Herbal Essences believes everyone should, as well. It’s what nature intended and is necessary to keep life on our planet thriving. Fifty years ago, the seeds of the modern gay rights movement were planted with the Stonewall Riots. We decided to go back to that place of terrible adversity and transform it into a safe space to celebrate diversity.

Partnering with “flower power” couple Putnam & Putnam, we helped people plant a wall of flowers and messages. It was a way to honor themselves, friends, mentors or people they love, We also had a social component where anyone could tag content with #FlourishWithPride to have a flower contributed on their behalf.